iRely

Crystal Flash Energy Selects iRely to Enhance Business Strategies with Software

February 1, 2012
Crystal Flash Energy selects iRely as its ERP provider.

February 1, 2012 Fort Wayne, IN - Today iRely, LLC (formerly Summit Software) and Crystal Flash Energy headquartered in Grand Rapids, Michigan announced that Crystal Flash has chosen to begin working with iRely to develop and implement a business software solution built upon the iRely software platform.

iRely solutions will be used to help Crystal Flash automate the management of its Commercial and Residential fuel and propane distribution and transportation operations. Crystal Flash operates 12 bulk plants throughout Michigan, 64 tank wagons, 18 transport trucks, and 1 convenience store. Crystal Flash will leverage iRely petroleum, in-truck billing, and general financial applications to meet its goals of creating efficiencies and improving profitability.

iRely was chosen due to its innovative technology, breadth and depth of business logic, and its commitment to customer service.

“After meeting iRely and seeing their solution, it was clear this was the direction we needed to go,” said Daryl Cappon, Director of Information Technology for Crystal Flash Energy. “There are many new technologies available to us today to enhance our business strategies and we believe iRely provides us with the best software platform to integrate these valuable technologies.”

“We’re excited to have Crystal Flash come on board with iRely,” said George Olney, iRely COO. “Our customers are at the center of what we do. When we meet a customer that says, ‘How can we do this better?’ or ‘Here’s an idea we have. How would you automate this?’ we get excited. Innovative companies like Crystal Flash provide the insight we need that allows us to continue to pioneer new software strategies."

About Crystal Flash Energy
Since 1932, Crystal Flash Energy has been delivering gasoline, diesel, and propane to businesses, farms, municipalities, and homes. With more than 250 employees, Crystal Flash Energy is one of Michigan’s largest family-owned and operated fuels companies. For more information about Crystal Flash, visit www.crystalflashenergy.com